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As 2025 approaches, it’s time to look ahead at the trends that will shape PR and marketing in the coming year. At Chorus Comms, we pride ourselves on staying ahead of the curve, ensuring our clients are always one step ahead.

Top Marketing Trends for 2025

  1. Hyper-Personalised Campaigns:
    With AI tools becoming more sophisticated, personalisation will reach new heights. Brands that use data to craft bespoke experiences will stand out.
  2. Sustainability as a Core Message:
    Consumers are increasingly aligning with eco-conscious brands. Highlighting sustainability isn’t just good for the planet—it’s essential for staying relevant.
  3. The Rise of Micro-Communities:
    Social media is shifting towards niche communities. Engaging with smaller, targeted groups will be key to building trust and loyalty.
  4. Video Dominance:
    Video content, particularly short-form, will continue to dominate. Platforms like TikTok and Instagram Reels will be critical for brand storytelling.
  5. AI-Powered PR:
    From AI-generated pitches to automated media monitoring, technology will play a bigger role in PR. Staying tech-savvy will be essential.

Stay Ahead with Chorus
At Chorus Comms, we’re already planning for the future. By embracing these trends and thinking creatively, we’ll ensure our clients are leading the conversation in 2025 and beyond.