The Chorus Blog

How’s your morning routine?

How’s your morning routine?

When it comes to getting a head start on the working day, always ask a pet owner. Why? Because often, they’re up earlier than the rest of us, ensuring their beloved animals are fed, watered and exercised. This week, here at Chorus Comms HQ, we asked our client Jitka...

To print or not?

To print or not?

Written by Lucy Guthrie, www.wearemadcreative.co.uk   Printed matter: letters, flyers, leaflets and brochures - are they still a relevant marketing resource? Interestingly, as I sit to write my thoughts on the value of printed advertising I have just picked up...

How to have a right Royal knees up!

How to have a right Royal knees up!

As if the stars have aligned, this weekend we’re set to have blue skies, the FA final and – a Royal Wedding! Not got an invite? That’s ok, at www.choruscomms.co.uk we’ve got some great advice on how to have ‘a right Royal knees up’. 1)    Ask the Queen: Each household...

What is the future of influencer marketing

What is the future of influencer marketing

As more and more people realise being an influencer is a career path they can take seriously, the niches are really starting to define themselves. While it's easy to get starry-eyed, small businesses really shouldn’t be wondering if they can stretch the budget for the...

Why we’re giving ourselves flowers today!

Why we’re giving ourselves flowers today!

Valentine’s day is here and love is in the air – we’ve seen both the endearingly heartfelt confessions and the cheesy last-minute greetings cards this morning. However, here at Chorus we’re celebrating with a little bit of self TLC, starting with flowers. We spend too...

Is content marketing over?

Is content marketing over?

“Content is king” has been one of the most over-used phrases in marketing meetings going on for a decade now. With marketing trends having notoriously short shelf lives, the continued focus on content has been, if nothing else, impressive. The longevity makes sense,...

The importance of a good blog

The importance of a good blog

When we talk about blogging, it’s interesting to think of its humble beginnings: once a web-log for the internet savvy, now a blogger is widely accepted as part of today's professional marketing landscape. Blogging has caught on for a reason. We at Chorus have seen...